Project: Northampton Market Square Feasibility Study


Client: Northampton Borough Council

Northampton’s historic Market Square is at the heart of the town and has a key role to play in the regeneration of the town centre. Pleydell Smithyman Limited were engaged by Northampton Borough Council to undertake a study exploring the ways in which the Market Square could be used to bring life into the town centre and create a vibrant hub of activity.

The project included extensive consultation, the development of a business plan and recommendations to inform the future management of the Square. This was undertaken alongside a series of in-depth case studies exploring successful squares across the United Kingdom and Europe. The quantitative and qualitative data gathered informed a creative strategy to bring leisure activities and events into the square and create a community space whilst retaining and improving the existing daily market.

Our business plan and recommendations have been used to secure over £900,000 of external funding.